How to Scale to $25K Cash Months

How to Scale to $25K Cash Months
I'm Jenni!

Your new BFF + Business Coach. I'm here to share all of the ups and downs BTS of my $1m/year photography coaching business and how I got here.

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Are you ready to finally scale your business to $25k cash months on autopilot? Last year, we brought in $1.3 million in revenue and this year we are on track to do even more, and there were different ways that I was able to do that. 

Over the course of my business, I’ve had multiple revenue streams in order for me to reach $25K cash months and beyond. These include online courses, group coaching programs, retreats, inner circles, and one-on-one coaching. 

I’m sharing how I’ve used each of these different revenue streams to help me reach my monthly goals, as well as the difference between cash months and sale months (because that’s really freaking important to know, and a special offer I have for my upcoming mastermind. 

Cash months vs. Sale months 

I want to start off by saying there is a HUGE difference between cash months and sale months. It’s easy to get caught up in the total sales figures, but what matters even more are the cash months, and this is where payment plans come in. Not only do they make your offers more accessible, but they can also help you know exactly what your recurring monthly revenue is going to be. 

My revenue streams 

Online Courses 

Online courses can range from $9 to $2000. They are strictly passive offers, so no group coaching calls or support groups, and this is how I literally make sales in my sleep. One example of how to make $25k cash months with an online course is if you are selling it for $100. This means you would need to sell 250 of those a month in order to reach your goal. 

Let’s say you make that course $250. You would need to sell 100 of them. A $500 course? Only $50 a month. 

Group Coaching Programs

One question I get a lot is, “Why would I choose a group coaching program over a one-on-one opportunity?” When you’re doing a group coaching program, you’re teaching the same thing to multiple people in less time. If you have 10 one-on-one clients, you have to find 10 slots on your calendar to have your calls with them. You can have one call and teach those 10 people all at the same time. 

The other great thing about it is that you are creating this community where everyone has like-minded desires and wants the same outcome and transformations. The people in the cohort become each other’s support. They become friends, they travel together, and they start businesses together. It’s so incredible to watch. 


I love hosting retreats and they are for someone who prioritizes their time. So, you could join a mastermind and learn the exact same thing over the course of 6 months, OR you could join an in-person retreat for roughly the same price and learn all of that stuff in just 5 days. 

I’ve also noticed that since Covid, everyone is craving community, and because of this, I found that my retreats were selling out fast. They want to not only accomplish their goals in a short amount of time, but they also are looking for community. I’m not kidding when I tell you the friendships that have left my retreats are mindblowing! 

Inner Circle 

This is my private VIP invite-only program. It’s limited to just 10 people and we travel together, have one-on-one calls, and group calls, and they have access to every single template, resource, and program in my business. They also have direct access to me on speed dial Monday-Thrusday. 

Join the Mastermind! 

If you’re sitting here thinking you needed this yesterday, then feel free to apply for the Next Level Mastermind. The next round starts May 1st and I’m running a huge enrollment special. You’ll get $1,000 off if you apply by the end of this week. You will also get a free ticket to the upcoming in-person retreat in Colorado in October 2024. 

If you want to know more, please feel free to send me a DM on Instagram @jennimaroney and I’ll be sure to answer any questions you have.

In This Episode, We Chat About

  • The difference between cash months and sale months 
  • Why I love payment plans 
  • The different revenue streams I’ve used in my business 
  • The power of masterminds and the community they create 

Work with Jenni:

More About The 7-Figure Online Coach Podcast

Imagine turning your years of knowledge, skills, and experience into an extra stream of income by creating an online course or coaching program. That would be a huge game-changer, right!?

Introducing The 7-Figure Online Coach Podcast hosted by your no-fluff, zero BS coach Jenni Maroney. Jenni is a former burnt-out photographer turned online business coach, and she’s teaching you how to use your skills so you can make extra income without feeling overworked.

Each week you’ll learn the marketing strategies, business hacks, actionable steps and advice that she used in her own business to become a million-dollar coach. She’s sharing all of her tips and tricks that have helped build success over the last 2 decades for herself and for her clients so that you can finally transform your ideas into a reality, and into the hands of paying clients.

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Hi, I'm Jenni.
Your BFF + New Business Coach.

Your new BFF + Business Coach. I'm here to share all of the ups and downs BTS of my $1m/year photography coaching business and how I got here.

Learn more